How Offering Installment Payments Boosts Conversion?
Many consumers abandon their carts when the total cost feels overwhelming, even if they genuinely want the product. That’s where installment payments come into play. By allowing buyers to spread out the cost over time, you remove one of the biggest psychological barriers to completing a purchase. The result? More confident buyers, reduced cart abandonment, and a noticeable boost in conversions. Now, let's explore how installment payments can boost conversions.