This article outlines best practices for managing reviews when your store has no sales, helping you move from zero social proof to a solid foundation for long-term growth.

Traditionally, eCommerce stores have relied on a dedicated cart page to help shoppers review their orders. However, with changing user behavior, especially on mobile, mini carts have become increasingly popular as a faster, more seamless alternative. Both options aim to guide customers toward checkout, yet they do so in very different ways. To understand which one converts better, it’s essential to compare them across key factors that directly influence user behavior and purchasing decisions.

Today, product reviews often carry more influence than price because they provide trust, reassurance, and real-world insight. When faced with dozens of similar products, customers are far more likely to rely on the experiences of others than on a cheaper price tag. This shift reflects a deeper change in consumer psychology, where confidence and credibility outweigh short-term savings.

This article explores how payment wallets and cards perform across major regions, why conversion rates differ, and how merchants can optimize payment strategies for global growth.