In this guide, we’ll dive into what review gating is, why businesses are tempted to use it, and the long-term consequences it creates for SEO and brand reputation.

Let’s compare discounts and loyalty programs side by side to uncover which one truly builds loyalty, and how the right balance can maximize both short-term growth and long-term profitability.

In this guide, we’ll take a deep dive into how to add upsells and cross-sells to your Shopify checkout page, which apps to use, best practices, mistakes to avoid, and real-world examples to inspire your strategy.

A smooth, fast, and trustworthy checkout is essential for turning browsers into buyers. Luckily, Shopify offers a wide range of apps designed to optimize this critical step. In this article, we’ll explore must-have Shopify checkout apps that simplify the process, boost customer trust, and ultimately improve conversion rates.