Understanding how to identify and resolve these plugin conflicts is crucial for maintaining a fast, reliable eCommerce experience that keeps shoppers coming back.

Two of the most popular strategies are IGC (Influencer-Generated Content) and UGC (User-Generated Content). While both approaches leverage the power of real people creating content, they differ significantly in terms of source, reach, credibility, cost, and impact. Understanding these differences can help brands make informed decisions about which strategy, or combination of strategies, best supports their goals.

Below, we explore the most effective DTC video ad hooks, complete with examples and practical advice on using them to keep viewers engaged.

Below are the major one-product store CRO mistakes to avoid, along with explanations and transitions that show how each issue affects the next stage of the customer journey.